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William Dean, a chocolate lover’s paradise, opening in Midtown Tampa

Rendering via Summit Design + Build, LLC

William Dean Chocolates, a wildly popular chocolate concept renowned in the Tampa Bay region, will join Midtown Tampa in 2022.

“We’re happy to announce new tenant, William Dean Chocolates to the best-in-class lineup at Midtown Tampa!” the developers wrote in a Facebook post. “Their decadent chocolates have impressed world-wide and their newest location in Midtown will not disappoint as it serves their signature artisan chocolates made with only the finest ingredients.”


READ: REI joins Midtown Tampa

Summit Design + Build, LLC

Nearly 20 years of chocolate excellence in Tampa Bay

William Dean Chocolates was founded in 2007. The company is named in honor of its founder’s father (William) and grandfather (Dean). William Dean Chocolates follows the artisan tradition of creating everything we make by hand, in small batches and without preservatives.

Their assortment of gourmet truffles are almost too pretty to eat. Truffle flavors include Key Lime, Bananas Foster, Apple Pie, Espresso, Pina Colada, Creme Brûlée and Lavender. These chocolates are airbrushed and painted to create a stunning kaleidoscopic effect.


Other specialities include gourmet popcorn, chocolate covered orange peels, dark chocolate espresso beans, and candied ginger.

You can view William Dean Chocolates full menu online.

READ: Shake Shack will open in Midtown Tampa

Tampa’s new food, drink, and entertainment destination

Midtown is quickly evolving into a key food and drink destination in the Tampa Bay region. The popular Hall on Franklin will close its Franklin Street location to focus on the emergence of its large space at Midtown.

“The Hall on Franklin is moving to Midtown Tampa where we will be able to share our next-generation experience with you,” reads an Instagram post from the food hall.  “It will include outdoor seating, private dining, and enhanced service.”

This debut is in addition to the popular food hall’s expansion to Orlando and St. Pete

READ: Joffrey’s Coffee opens at Midtown Tampa

Rendering of a new coffee shop with an espresso bar

A 22-acre game changing development

Linking Westshore to Downtown, the 22-acre Midtown Tampa project is centrally located and within minutes of many Tampa favorites, such as Raymond James Stadium, Amalie Arena, International Plaza, Westshore Plaza, University of Tampa and Hyde Park Village, as well as the Tampa International Airport and Tampa Convention Center. 

An authentic and new kind of urban experience, Midtown includes nearly 2 million square feet of retail space, residential living space, and office buildings, with ample parking and intuitive walkability.  A social hub for entertainment and hospitality, Midtown also features the central green space of Midtown Commons, the 3-acre Midtown Lake, and the Watercourse recreational trail. The dual-branded Aloft and Element property will feature 226 rooms and is expected to open January 2021. 

So far, Midtown has announced a new restaurant by chef Chris Ponte, who is a local favorite, as well as Shake Shack, BellaBrava New World Trattoria, Burtons Grill & Bar, True Food Kitchen and Joffrey’s Coffee Tea Café.

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