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Major March events will generate $144.1 million for local Tampa businesses

A large crowd gathers for Innings Music Festival.
Photo via Innings Music Festival

March is setting up to be a major month for the city of Tampa and the entire Tampa Bay region. The Gasparilla Festival of the Arts will take over Julian B Lane Riverfront Park March 4 and 5, and that same weekend the Firestone Grand Prix will take place in St. Petersburg. Gasparilla Festival of the Arts alone is anticipated to have an attendance of 75,000, according to PredictHQ. That same company calculates that a swath of events occurring in March will generate $144.1 million for area businesses.

PredictHQ is a demand intelligence company. The organization aggregates events from 350+ sources and verifies, enriches, and ranks them by predicted impact so companies can proactively discover catalysts that will impact demand.


A group of people walking and shopping on the waterfront.
Photo via Gasparilla Festival of the Arts

March events have a huge economic impact on Tampa

A recent report speculates that the forthcoming Innings Festival in the parking lot of Raymond James Stadium will have an attendance of 75,000. The Florida Strawberry Festival in neighboring Plant City has an anticipated attendance of 500,000 attendees. Down the line, the Gasparilla International Film Festival, set for the end of March across multiple days, is expected to draw 100,000 attendees to the city. This number includes directors, producers, and actors appearing for their respective film screenings.

Our 30th Annual Hyde Park Village Fine Art Fair is set for March 25 and 26, PredictHQ’s algorithm anticipates an attendance of 90,000 people throughout the weekend.

Overall, Tampa is calculated to be the 4th busiest city in America in March. Add to it the bustle of our annual Tampa Bay Beer Week the will bring more than 80 representatives from Breweries across the state and you have a formula for a huge month. Green takes on multiple meanings in Tampa as Mayor Jane Castor’s River O’ Green Festival returns March 18.


Photo courtesy of Gasparilla International Film Festival (Facebook)

Busch Gardens Tampa, other venues draw visitors to city

A consistent draw in Tampa remains Busch Gardens Tampa Bay. The park just debuted a brand new ride, and soon will host its celebrated multi-week Food and Wine Festival.

You can get a full view of the report on PredictHQ’s website. The surge won’t end there. Make sure you have Tampa Riverfest on your radar. Check out a full guide of recurring farmers, vintage, and art markets in Tampa here.

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