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Massive food hall opening in Midtown Tampa

Rendering of a massive development featuring hotels, restaurants and green space

Tampa’s first food hall, The Hall on Franklin, will close its Franklin Street location on December 15 — owner Jamal Wilson made the announcement on the food hall’s Instagram page. The concept will surge ahead now with its anticipated Midtown Tampa location.

“The Hall on Franklin is moving to Midtown Tampa where we will be able to share our next-generation experience with you,” reads an Instagram post from the food hall.  “It will include outdoor seating, private dining, and enhanced service.”


This debut is in addition to the popular food hall’s expansion to Orlando and St. Pete.

READ: Chef & The Baker joins The Hall on Franklin

A collaborative upscale food hall

Three years ago, The Hall on Franklin opened as Tampa’s first collaborative, upscale food hall, helping fuel a revitalization in Tampa Heights and growing the upscale food scene across Tampa Bay. It was back in August 11, 2019, founder of the Hall, Jamal Wilson, revealed plans to open a second location, this time at the Midtown Tampa mixed-use neighborhood under construction near the intersection of Dale Mabry Highway and Interstate 275.

Named “The Hall at Midtown,” the expansive and eclectic space will showcase diverse cuisine and cocktails from a collective of top local chefs and mixologists. The new location will have all-day service, plus a private dining room, more outdoor space than The Heights location, and even a digital golf driving lane — all contributing to an experience where Midtown guests and residents can dine, gather and play. The 8,000-square-foot space is the largest food and beverage establishment at Midtown Tampa and will have more than 300 seats as well as a 1,200-square-foot patio.


READ: REI joins Midtown Tampa

Adding diversity to Midtown’s culinary offerings

“Our philosophy has always been to create a level of inclusiveness that has never been seen in Tampa,” Wilson said. “Our group of owners all come from different walks of life, races and orientations, and we have different views on food. That is reflected in the guests that come through our space, and now we want to create a space at Midtown for people of all walks of life.”

The Midtown project is designed and developed by Bromley Companies, and has already attracted some of the area’s most exciting shops and restaurants. 

“The Hall at Midtown, with Jamal’s plans to bring together top culinary experts under one roof, will add tremendous diversity to Midtown’s foodie-centric offerings,” said Nicholas Haines, CEO, Bromley Companies. “We see The Hall serving as a social hub within Midtown, perfect for casual dinners and lively happy hour gatherings.”

The Hall at Midtown will join an already extensive lineup of food and drink options planned for Midtown Tampa, many of which are original concepts or new to Tampa.

READ: Joffrey’s Coffee opening at Midtown Tampa

Boutique office space coming to Tampa

Situated at the end of Midtown Drive below The Loft, Midtown’s boutique office facing Midtown Commons and visible from the Himes Avenue entrance, the Hall at Midtown will provide an unparalleled onsite amenity for tenants of the project’s first two office buildings, The Loft and Midtown One. With all-day service, The Hall will serve as a one-stop-shop for breakfast, bringing clients for lunch or dinner, and meeting up with friends and coworkers for after-hour drinks.

The Hall at Midtown will feature a collective of individual dining concepts into one collaborative, multicultural environment. Each eatery within the food hall will offer a curated menu of items that can be mixed and matched to suit any craving. Concepts will be announced closer to opening, which is on track for early 2021.

READ: Shake Shack will open in Midtown Tampa

Shake Shack officially opening in Tampa

So far, Midtown has announced a new restaurant by chef Chris Ponte, who is a local favorite, as well as Shake Shack, BellaBrava New World Trattoria, Burtons Grill & Bar, True Food Kitchen and Joffrey’s Coffee Tea Café.

Wilson added, “Midtown is creating a special community and center of excitement that will draw in people from across the region. This is just the kind of vision we want to join and help build together as The Hall brand evolves.”

Upon completion, Midtown Tampa will feature over 750,000-square-feet of Class A office space, a 390-unit luxury apartment community and over 200,000 square feet of retail, including the region’s largest Whole Foods Market.


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