Tourney Town Presented by Capital One

Tip off your weekend with a trip to Tourney Town presented by Capital One. Tourney Town is a FREE fan festival built to celebrate women’s basketball and the Final Four teams. Enjoyvarious activities, including sports activations, games, pep rallies, and appearances by bands, cheer squads, and mascots from the participating teams. There will also be merchandise sales and much more. Tourney Town is the ultimate way to celebrate Women’s Final Four weekend in Tampa Bay. With free entry, it’s an unforgettable experience that you won’t want to miss! For the first time, a sensory room will be offered at Tourney Town, offering a calm and relaxing environment to help individuals process the world around them, particularly those with sensory processing disorders and cognitive and learning disabilities.

For programming information, please contact toiaya@crackerjackmedia.com.

Friday Tourney Town Highlights

• Read to the Final Four Celebration (9:15 a.m.- 12:45 p.m.; Award Ceremony – 10:30a.m.) Before the fan fest opens to the public, 1,200 Hillsborough County Public School third graders will descend upon the Tampa Convention Center to celebrate their reading achievements in the Read to the Final Four Literacy Challenge. Top readers will be honored during an award ceremony, followed by their chance to experience all that Tourney Town presented by Capital One has to offer.
• Mascot Challenge (12 – 1 p.m.) 
• Women’s Final Four Pep Rally (1 – 2 p.m.)